Ahrefs offers online SEO tools for marketing purposes. Its functionality allows for competitor research to learn strategies being used by other companies. It also allows us to monitor the current SEO issues and proposes solutions to fix them. One interesting feature includes a system allowing for the email notification each time the user’s brand name is mentioned somewhere online.
The software is suitable for companies of all sizes. It is mainly used in marketing, advertising, internet, computer software, IT, wellness and insurance businesses.
The main features of Ahrefs are: custom reports, data visualization, competitor analysis, link building, SERP rank tracking, localization, rank alerts, search volume, long-tail keywords, site audits and log file analysis.